Mark Cavendish has taken plenty in plenty Tour de France editions and has been at both recent British Grand Departs in 2007 and 2014. In 2027 the Grand Boucle will once again begin on British roads, something the 'Manx Missile' hopes to see as another marking moment in British cycling history. "I a...

The new Outer Shell QR Tote looks like the small brands top-opening Everyday Tote, but with one major twist: a custom quick-release mounting system that locks it securely to a rack. Check it out here...The post The Outer Shell QR Tote Has a Quick-Release Magnetic Base appeared first on BIKEPACKING.com.

CyclistSmart cycling tech just got a whole lot smarterSince its inception in December 2015, Chinese-based cycling brand Magene has blazed a trail in forward-thinking smart devices and cycling technology, making our rides more convenient and helping us push the boundaries of performance. The level of trust placed in the companys products has even led to its sponsorship of numerous UCI Continental squads as well being a team partner of UCI WorldTeam XDS Astana since early 2026, supplying technical support and products to a team racing at the highest level. And now, with a comprehensive overhaul of its global identity, the brand is not only refreshing its appearance but also continuing to push the boundaries of technological development.The story so farThis rebrand builds on more than a decade of growth and innovation. Founded in 2015, Magene has been dedicated to smart cycling technology, with a comprehensive portfolio spanning smart GPS computers, smart trainers, power meters, sensors and smart lights. Together, these products provide connected solutions for a wide range of indoor and outdoor riding needs. As Magene continues to grow, the brand is expanding its presence in international markets and further strengthening its position as a professional smart cycling brand you really need to know about.But the rebrand goes beyond simply a refreshed visual identity. Magene is focused on continuing to advance its brand philosophy, product technology, and customer experience, marking the beginning of a new chapter in its development.The visionThrough a unified brand identity, Magene aims to strengthen its connection with cycling around the world. And, as discerning cyclists familiar with the early days of a certain grey-and-pink UK kit brand, or visitors to certain bright orange-branded virtual cycling worlds, know, this starts with colour.Magenes refreshed colour system retains what the brand calls Energy Orange as its brand signature (which embodies the spirit of competition), alongside Performance Blue to signify professionalism and precision. The core palette is completed with low-saturation, neutral tones which theyve dubbed Elite Grey and Metallic Silver. In terms of visual style, its a purposefully restrained choice of tones which alongside a simplified design the brand says returns to an authentic experience and strengthens users perception of professional performance.The thinking behind the brands new logo also comes from a considered approach. Now featuring the companys name in capital letters, the italicisation of the custom typeface is designed to convey a sense of speed, dynamic energy, and movement.Forging onwardsThe future is bright for Magene. Beyond the fact that its rebrand will no doubt strengthen brand recognition, understanding, and consumer trust across the world, the job of continuing to develop and refine its products continues at full pace. At its heart, Magene aims to deliver better solutions for cyclists, with intelligent products designed for all scenarios. And this will only be enhanced with its pro cycling connections.The brands newly formed bond with UCI WorldTeam XDS Astana involves the supply of smart GPS bike computers, smart trainers, smart radar tail lights and heart rate sensors. By getting these products on the bikes of riders competing at the top of their game, Magene will receive invaluable feedback from pro racers as well as race data and product testing insights that will directly influence product development.Backing up the rebranding of Magene with products that are proven on the world stage, as well as with internal R&D innovation, will not only improve the overall user experience but also strengthen the position of this exciting brand across the globe.To learn more about Magenes products, visit www.magene.comThe post Smart cycling tech just got a whole lot smarter appeared first on Cyclist.

The cyclocross season is well under way and this weekend the first of the three major cups begins. Below, you will find the dates for all World Cup, Superprestige and X20 Badkamers Trofee races; as well as the World and European Championships. We have a full calendar you can check, including other...

Last week, Juliana Bicycles quietly ceased independent operations with an announcement on its website saying, Forward Together: Juliana and Santa Cruz as one brand. Of course, the two brands have been very closely linked all along, but this announcement marks the end of an era for the pioneering womens mountain bike brand. Since 2013, Juliana has operated as a standalone sister brand to Santa Cruz with separate operations, branding, and its own identity, helping inspire more women to get out and ride.The Juliana story started years before it became a brand. In 1999, Santa Cruz debuted the first womens-specific mountain bike named the Juliana, after mountain bike legend Juli Furtado. Fourteen years later, Juliana Bicycles spun off from Santa Cruz, becoming a standalone brand producing numerous womens-specific models and operating more or less independently.An old-school Santa Cruz Juliana.While Julianas frames have always been essentially identical to their Santa Cruz counterparts, they typically featured lighter shock tunes and different touchpoints to suit female riders. Of course, the bikes also stood out with different paint jobs, branding, sponsorships, and marketing intended to inspire women to ride and feel welcome in a male-dominated sport.The Next ChapterOn the Juliana website, they call this the next chapter, and say, Its always been more about the rider on the bike than the name on the downtube. Julianas goal was to create a space for women to be seen, heard, and recognized. We dont think its absolutely mission accomplished, but we believe that now is the time to bring our sister brand into the same tent and solidify that space for the future.While Juliana-branded bikes will no longer be produced, Santa Cruz will continue to maintain the Juliana website. There, Juliana owners can still make warranty claims or reference the archives for model information. On that note, Juliana warranties will still be honored, but handled by Santa Cruz.If youre a Juliana owner, julianabicycles.com still has everything you need.A Couple TakeawaysThe industry has almost completely shifted away from womens specific bikes. A decade ago, many of the major mountain bike brands, including Specialized, Cannondale, and Canyon, had womens-specific models in their lineups. Over the years, those brands slowly phased them out in favor of unisex models and their bottom lines, leaving Juliana and Liv as the last womens brands standing. Not because women dont have different bike fit needs than men, but perhaps because those fit needs can now be met with todays unisex models and sizing. Theres certainly no shortage of bikes and sizes to choose from these days.Additionally, the discontinuation of the Juliana brand is undoubtedly linked to the ongoing belt-tightening across the industry. Santa Cruz and Juliana, among other brands, are owned by Pon.Bike. Yes, the same Pon.Bike that announced the closure of Cannondales Connecticut offices just yesterday. Beyond eliminating some redundancy, consolidating Julianas operations under the Santa Cruz name is surely another cost-saving measure, as is moving Cannondales North American operations to the West Coast to join them next year.More info at: julianabicycles.com