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"Eager to learn and to enjoy the atmosphere without bothering anyone" - UAE team boss praises influencer in contrast to Erola Jons controversy
The Vuelta a Espaa continues to explore new ways to connect with a younger audience, further removed from traditional cycling. The presence of content creators has become one of the races bets to broaden its reach on social media, although the strategy has been overshadowed in recent days by the c...
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